Does Your Space Measure Up? Spec Suite and Renovations Promo

We love a good theme—and this one measures up in more ways than one.

To spotlight recent upgrades and available office suites at The Commons, a vibrant three-building office park campus owned by TF Cornerstone in Reston, VA, we rolled out a promotional mailer that made a lasting impression.

The star of the show? A custom branded laser measuring tape, paired with the playful messaging: “Does Your Space Measure Up?”

But we didn’t stop there. The mailer arrived in a fully customized poly-mailer bag, complete with a branded postcard insert with ruler-inspired design accents that tied the whole concept together.

This promotional campaign sparked real engagement within the brokerage community, driving awareness and interest in The Commons and its newly upgraded offerings. From spec suites ready for immediate move-in to our flexible floor plates, we showcased that our campus has something for every business looking to grow in Reston. By combining a tactile, useful gift with a strong visual theme and strategic messaging, we turned a simple mailer into a conversation starter—and a marketing win.

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